The Use of Paper Cups and Wrapping Assignment Example | Topics and Well Written Essays - 1250 words - 1

The Use of Paper Cups and Wrapping - Assignment Example The increased awareness in the market for the need to be environmentally conscious requires that businesses illustrate their commitment to environmental conservation. This will work towards portraying attitude to a firm’s customers that it is focused on addressing their concerns and that their products are reflective of this commitment. Giving clients and customers the opportunity to have their coffees served in plastic or paper cups illustrates a business’s commitment to their customers’ opinion. The potential of and heightened appeal for environmentally conscious merchandise in the market, gives a product increased visibility. This is an aspect that cannot even be achieved by conventional advertising or it could consume a lot of resources to attain such brand visibility. Paper wrapping and cups give businesses in the beverage industry an opportunity to take advantage of this and increase their brands’ visibility in the market (Imhoff, 2005). Increased br and visibility has the potential to boost a firm’s market share in their line of business operations. The use of reusable and recyclable paper cups and wrapping for various uses reduces the pressure that is put on the environment through pollution, littering and environmental degradation. Paper wrapping and cups are biodegradable, which implies that they are easily destroyed, in nature, unlike plastic and stray-foam cups that take long to decompose. Plastic and other non-degradable materials take a long time to decompose thus; they have long-lasting and harmful effects on the environments. Using disposable paper cups and packaging for coffee, vegetables, fruits and other beverages is an ecofriendly way to live in a sustainable manner that is not harmful to the environment (Imhoff, 2005).

Improvement measures on Sight Savers Essay Example | Topics and Well Written Essays - 3000 words

Improvement measures on Sight Savers - Essay Example cult for the organization to exhibit effective governance The organization is also grappling with how to leave their finances to professional outsiders without losing control of the organization’s activities. Sight Savers International can use several key performance indicators to define, as well as measure their progress towards their goals. In order to plan for an uncertain future, one thing that they have to do is improve the level of confidence and trust in the organization from the public. The first KPI here is the overall level of confidence and trust in their charity organization from the public, which they can carry out using an independent survey every two years (Marr, 2012: p22). Their target here should be to improve their ratings continuously over their 2007 baseline. The second KPI would be a survey by stakeholders of the effectiveness of their charity sector’s main regulator, which would also be carried out by an independent survey (Marr, 2012: p22). They should also measure the confidence and trust in their charity as compared with other professions and organizations every two years in order to be informed on their standing. The organization should also seek to achieve service delivery standards that are acceptable to their main clients. Their first KPI under this strategy would be the percentage of their clients who said that they did a commendable job across their area of operation (Molyneaux, 2009: p11). Second would be the average individual or charity rating at initial contact point who said that their services as provided were those that they required. Third would be the increase in use of their services across their area of operations. They should also use the average time that they take to deal with issues brought up by their clients as a key... The first KPI here is the overall level of confidence and trust in their charity organization from the public, which they can carry out using an independent survey every two years (Marr, 2012: p22). Their target here should be to improve their ratings continuously over their 2007 baseline. The second KPI would be a survey by stakeholders of the effectiveness of their charity sector’s main regulator, which would also be carried out by an independent survey (Marr, 2012: p22). They should also measure the confidence and trust in their charity as compared with other professions and organizations every two years in order to be informed on their standing.The organization should also seek to achieve service delivery standards that are acceptable to their main clients. Their first KPI under this strategy would be the percentage of their clients who said that they did a commendable job across their area of operation (Molyneaux, 2009: p11). Second would be the average individual or char ity rating at initial contact point who said that their services as provided were those that they required. Third would be the increase in use of their services across their area of operations. They should also use the average time that they take to deal with issues brought up by their clients as a key performance indicator. Another key performance indicator would be the increase in the publications that they send out directly to their client base on the services that they provide (Molyneaux, 2009: p11).